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10 Things East LA-ers Say

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by Roberto E. Leni

When in EastLos, notice how even language moves with a rhythm and a cause. Reason why we say “Gentefication” (hen-te-fi-kay-shun), noun. To mean, “People-centered development,” and not, “gentrification.” And we say this because our abuelitas have always told us, “Gente before profits.”

The Viejitos dancing in the plaza to a corrido, a cumbia or a danzón, say “romántico,” while looking into their partner’s eyes, a lot. The Paleteros, sounding their bells on their carts, yell, “De fresa, de piña, de mango, horchata, y dulce de leche también.”

Doña Flor, selling her tacos, calls out, “Tacos, tacos. Cómodos pal’ bolsillo y buenos pal’ corazón.” But she then also translates for the taco-buying monolingual Pochos strolling down the streets, at low riders’ speed, “Heels, heels. Easy on your feet, and good for your corazón.” Reason why Pochos and Pochas in EastLos say, “Que rico!” often.

Down the street and on the other corner Doña Ramona slaps the pupusas with her tender hands into shape, like beating the skins of ancient drums that will bring even your palate to dance, after you have tasted one. And they only go for a dollar and twenty-five cents, ese! That’s why in EastLos we say we have “barrio prices.” Jejeje. And we are all for legalizing not just those without papers, stamps and letterhead, but the home flavors of the street vendors, too.

Because we have so many languages to choose from in EastLos, like Zapotec, Mixtec and Maya K’iche’; English, Pocho, Spanish and Spanglish, we say all sorts, or a surtido of things like: Órale carnality@, Viva La Raza, Sí Se Puede, Ese, Vato, Pachuco, Comunidad, Chido, Chingón, Chévere, Cheech Marin, and Zapatismo, but, oops, that’s more than ten.

Every Friday after school, to start the weekend right, we turn to the left of the radio dial and listen to The Pocho Hour of Power, because it’s like going to laughing church. And we laugh.  Yes, we laugh a lot.

We treat the whole barrio like our backyards in EastLos, or the front lawns most of us don’t have. But like Doña Flor sometimes says, “…and you can put a smiley face on that, mi’jo.” : ) And in EastLos, of course, we say “Salud” and “Gracias!” very much, también.

Photo: Grafitti mural "Nuestra Gente " on Evergreen St. in Boyle Heights by HEXTGO

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Brooklyn & Boyle is a print and online magazine dedicated to art, culture and community in Boyle Heights and the Greater East Side of Los Angeles, as defined by the residents of neighborhoods such as Boyle Heights, City Terrace, East LA, Lincoln Heights, El Sereno, South Pasadena, Cypress Park, Arroyo Seco, Highland Park whose lifetime roots in those communities give their stakeholder status that cannot be erased or replaced by gentrification and economic displacement. These are places which in culture and creativity every bit as creative and cultured as one another in which hybrid language and culture have always mattered and have always been every bit as developed and sophisticated as that produced and projected elsewhere in the L.A. Metropolitan Area. Our editorial platform and policies, above all, are based on support support for community integrity and an acknowledgement of--as well as a respect for--the history and heritage of those whose families, have long called these East Side neighborhoods home.

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